Look before you leap

When I first saw this sign during a recent trip to Brazil, I laughed and reached for my camera. Really? I thought. They actually have to tell someone this? I snapped the photo and moved on, forgetting about it until scrolling through my photos this morning. It still...

Content follows form

Over time, I’ve come to believe strongly that content follows form. That is, if you go through the motions, get in the right habits, build the right structure, it’s a lot easier to fill that structure with meaningful substance. It almost comes naturally at...

Congratulations, graduate

Though I find it hard to believe, twenty-five years ago today was my high school graduation day. Besides making me feel pretty darned old, it also leads me to reflection. If I could go back, what would I say to my 17-year-old self, assuming she would listen to me? Who...

Bridging the gap

A couple of years ago, I ran two marketing research projects that took me all over the country doing focus groups. Of the two projects, one involved talking to contractors about a potential new product. The other project involved talking to homeowners about their...

Runaway

I’m baaaack. Well, sort of. After my deflating half-marathon experience a few weeks ago when I didn’t meet my time goal (cue voice in my head: perseverance¬†and tenacity, perseverance¬†and tenacity, that’s what counts, perseverance and tenacity…...