E = mc2

For every action, there’s an equal and opposite reaction.

Yesterday I wrote about an outstanding customer service experience at my car dealership; today I’m going to address its alter ego. Sadly, I recently had a hotel experience that was as bad as my car experience was good.

In a nutshell, I arrived late at night at a hotel where I had a reservation. In fact, not only did I have a confirmation number, but upon making the reservation, I had also coughed up a one-night deposit toward my stay. Check-in should have been nothing more than a perfunctory swipe-the-credit-card-hand-over-the-room-key process.

Alas, it was not to be.

As soon as I gave the night clerk my name, she told me that the hotel no longer had a room for me. They had, as she brusquely told me more than once, “a head in every bed.” After a few minutes of flabbergasted and indignant conversation, I had no choice but to move to the alternate hotel where she had placed me for the night. Note that even though said hotel was a 20-minute drive and I did not have a rental car, the clerk did not even offer transportation.

After my night in exile, the hotel manager called me to make amends. She offered an apology and to pay for my entire stay. She said all the right things and even offered to send the hotel shuttle to pick me up when I was ready to check in to my original room.

She worked hard to make sure I knew she was serious about making things right. When I arrived at the front desk for round 2, the clerk was prepared for me. She called me by name and set about making me feel comfortable. I ended up with an upgraded room, free internet access, a fruit and cheese tray, and lots of apologetic smiles. I hadn’t asked for any of it, but I appreciated the effort to make up for the hotel’s mistake and considered the bad situation rectified.

Until the bill came on the day I was set to check out.

The room that was supposed to have been comped was now charged to my credit card. That wasn’t what the manager had promised, so I sent an email to follow up with her once I was back in the office. She politely but firmly told me that I was mistaken, that she had never agreed to comp my room.

I know I wasn’t mistaken. I never asked for a free room, but she offered it. I even repeated it back to her when she originally called me to make amends. In fact, she had even made a point to tell me that I would get my HHonors points, even though I didn’t have to pay. I didn’t make this up.

Throughout the trip, I had planned to blog about the situation as an example of a bad experience turned good in a customer service win. Instead, by not making good on her promise AND telling me (her customer) that I was wrong, the manager unraveled all the good work she had done.

The sad thing is, I doubt she has any idea.

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